In June 2023 while working at Mccann our team was charged the huge task of creating a set of 12 films for the Neom hotel development along the coast of Magna in Saudi Arabia.
Along with renowned director John X Carey we travelled to the beautiful Canyons of Leyja on the coast of the gulf of Aqaba where three incredible hotel developments were located, our original brief for the films was to hero not only the stunning landscape but also the minds responsible for such iconic designs. This pilot won us the contract to go ahead and create another 12 films, documenting the journey of each architect responsible for each hotel.
The Architects - Directors cut
Campaign credits
Creative Director: Brad Reilly
Lead Creatives: Tony Burke, David Boynes
Director: John X Carey
DOP: Steve Annis
Colourist: Kath Raisch
Producer: Chris Elsey
Production: JoyFilms
Ali Azarmi, Nima Safari, Nina Najjar, 

Andreea Gurbina, Sandeela Ashraf
Composer & Sound Design: Mike Bovill



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