RingGo is the UK's largest pay-by-phone parking service. They’ve created a parking app which offers even more control,
and far more benefits than their phone service — but initial uptake was low.
and far more benefits than their phone service — but initial uptake was low.
The brief was to create a campaign that brings to life the key benefit of the app: it makes parking totally stress-free.
The campaign ran across all kinds of outdoor, as well as local radio, local press, targeted online PPC and social.
The campaign ran across all kinds of outdoor, as well as local radio, local press, targeted online PPC and social.
Art Director: David Boynes
Copywriter: Chalky White
Account Director: Edward Henry
Designers: David Boynes, David Brown
Artworkers: David Morris
Copywriter: Chalky White
Account Director: Edward Henry
Designers: David Boynes, David Brown
Artworkers: David Morris